Salesforce Administrator


  • Creation of custom objects and fields-leads, marketing, campaigns, dashboard, sales, and accounts etc.
  • Responsible for all the activities related to configuring data loader, uploading data in CSV files into salesforce.com, and then checking for the integrity of the data.
  • Redesign campaign’s architecture metrics to a new design based on best practices for measuring campaigns.
  • Focus on cycle time reduction, during the process between the leads through opportunities, processing, funding, underwriting and till post-closing.
  • Analysis and creation of custom profiles as required for the different campaign needs as well as development of new metrics for solving the gaps in the business requirements.


consultant

​CAMPAIGN ADMINISTRATOR


Expertise in campaign design and customization to drive qualified prospects for sales and marketing teams, providing them with the tools necessary for monitoring, reporting or troubleshooting any delivery issues of live campaigns with the set up of procedures and metrics for analyzing campaign effectiveness and ensuring lessons learned are incorporated into the development of future campaigns. 

SFDC Campaign Administrator


Expertise in campaign design and customization to drive qualified prospects for sales and marketing teams, providing them with the tools necessary for monitoring, reporting or troubleshoot any delivery issues of live campaigns with the set up of procedures and metrics for analyzing campaign effectiveness and ensuring lessons learned are incorporated into the development of future campaigns. 


  • Strategizing, planning, and leading sales campaign execution to effectively support sales teams.
  • Creation and provision of metrics (AD HOC and repetitive) to support data management to link marketing efforts of campaigns to sales cycles.
  • Understanding of pre-sales as well as post-sales activities.
  • Enabling team sales communication and collaboration regardless of location.
  • ROI analysis of all marketing campaigns and sales activities.
  • Creation and design of campaign and lead generation as well as sales.
  • Campaigns including Google ad words, database email marketing, trade shows and telemarketing.
  • Maximizing the return on investment of the marketing expenditure with the management of existing and newly purchased leads by automating large parts of the management process.
  • Integration of third party suppliers of marketing services (such as Mail chimp) with in-house CRM.
  • Identify, evaluate and recommend marketing opportunities.